Of the mobile devices, 81 percent were from iOS devices and 19 percent were from Android devices.Īdobe Senior Product Manager Todd Greenbaum said a quick access is key to the success of Everywhere TV and he thinks Adobe proved this during the summer by providing an easy log in experience for viewers. Seventy percent of these streams coming from desktop computers, with the rest coming from smartphones and tablets. Participating households generated 88 million authenticated streams, the most ever recorded for live TV channel streaming associated with the TV Everywhere movement. First-run movies may soon debut in your living room.How to cut the cord: 7 questions you need to answer.Amazon to Rebrand Epix Streaming Channel as MGM Plus.Adobe Pass was one component of how Adobe took NBC Olympics watching from the TV to mobile devices this summer. households now have access to the service. The company's authentification product Adobe Pass supports more than 40 sites and mobile apps and is integrated with more than 150 cable and satellite operators. "We think that TV everywhere is really just starting to be a reality and delivering on this process of changing the TV business model and the way people consume TV online," said Campbell Foster, director of product marketing for Adobe. This means people who subscribe to any major network, including Fox, ESPN, CNN, TNT, MTV, or Disney, can watch channels live from just about anywhere. The software company is at the center of a TV watching revolution of sorts, aimed at regaining the customers the TV industry lost to Web-streaming services such as Netflix. The Olympics broke new ground for a movement pushing consumers to watch TV streamed from every device possible - the sports event shepherded more than 7 million households into streaming TV feeds from Web sites and mobile apps, Adobe Systems announced today.Īnd it's just the beginning, Adobe's executives said.
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